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I just met with a client in Pleasanton regarding Marketing and we were discussing their current marketing strategy and what ideas they had for the future. One of the biggest challenges I have when meeting with a new client is convincing them that simple is better. You might have heard the K.I.S.S. principle from other sales and marketing Guru’s Keep It Simple Stupid or Keep It Super Simple! I have lived by this principle for over a decade now and continue to use it in all aspects of my life.

So.. how can you use this principle in your business today? It’s really simple. All your marketing efforts whether it be online or offline should have the same goal, to get prospects/ potential clients and customers to call you right now! Or to at least take some kind of action, whether it be call you, email you, fill out a form online, or give you there email by opting into one of your lists.

Too many websites out there look like someone vomited a bunch of images and links all over it! Most websites look like lit up Christmas tress flashing graphics and thing like that. It is way too distracting! If you give the prospect or potential customer too many options, then they will look around for 1-2 minutes get bored and then go to someone site. If the other site has a good call to action then they will get the customer instead of you. So… just remember to Keep It Simple Stupid.

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Your Marketing GooRoo

Dr. Dan

http://www.GooRooMediaMarketing.com Call us for your FREE 30 minute consultation ($100 Value) 925-271-5501

The Copper Skillet Promo Videos

Here are 2 new versions

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Here is Version 1

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Here is Version 2

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